Эксперт

Сергей

Задать вопрос

Мы готовы помочь Вам.

Over the past two years, the cultural sphere has experienced one of the largest transformations in the past ten years. Of course, the main reason for such changes was the pandemic and all the large-scale restrictions that are associated with it. Online events are a format for holding events where spectators are not physically present on the site, but connect to the event remotely.

At first, the online format was perceived positively. However, in the process it turned out that it was impossible to completely shift the experience from offline to him. I believe that online cultural events have their advantages. You can simply follow the link and participate in the event from home. Сultural events online mean convenience, which means viewing at any time. All social platforms and video hosting sites provide the ability to organize online broadcasts: YouTube; Facebook Live; Instagram Live. It’s cheaper than visiting cultural events personally.

The main drawback is the lack of live communication and visibility of the scale of the event. People often come to events for communication and socialization. It’s hard to do this online, but it’s possible. Lots of distractions for the viewer. When broadcasting from home, it is very easy to get distracted by extraneous factors.

I really want to believe that the online direction will develop not only from a technological point of view, but also from a creative one. New formats, scenarios and settings are what the online is missing now.